The Moto Marketing Podcast: Episode #22
Polar’s Wayne Vartabedian talks with Luke to discuss how the fitness tech company has become one of the go-to fitness watch brands for MX pros. Using social media, Polar has been able to connect and reel in the right audiences with the right influencers.
Topics this episode:
- A Bit of Backstory
- Smart Watch Distinction
- Bringing Moto Industry Fandom into Polar Watches
- Social Media Reach and Mastery
- Getting Acquainted with the Industry from a Business Standpoint, not Just a Fan’s
- Podcast Power
- Giveaways and Donations
- Influencers and the Benefits
- Going from Nothing to a Household Name
- Pick Your Promoters Wisely
Go to meetingwithluke.com if you want to talk about next steps during this crazy COVID-19 time with Luke. Set up a time within his calendar, and he’ll get in contact with you.
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